HireStaff
HireStaff approached us seeking a comprehensive rebranding and website overhaul. Their goal was to modernise their identity, improve user experience, and clearly communicate their value to both employers and job seekers.
Leveraging bold branding, AI-driven visuals, and a user-centric website strategy, we transformed HireStaff's identity into a powerful recruitment platform.
HireStaff partnered with us to redefine their brand identity, elevate user engagement through visually appealing visuals, and significantly improve their digital presence. Through a full strategic and creative overhaul, including comprehensive UX design and tailored website development, we delivered a seamless digital experience that resonates clearly with both job seekers and employers, ultimately driving higher conversions and increased client satisfaction.
SERVICES
- Digital Strategy
- Brand Identity & Illustration
- Website Design & Development
- UX & UI Design
- AI-Driven Visual Content
- Performance Analytics
TEAM
Reuben
Job Description
Hattie
Job Description
Gareth
Job Description
Results
+297%
CVR increase (8.7% vs 2.2%) in the 12 weeks post go-live
HireStaff’s previous website was not optimised for user experience, conversions, or scalability.
To support HireStaff’s new identity and deliver on their business goals, we completely reimagined the digital experience from the ground up. The old website lacked clarity, conversion focus, and scalability — so we created a streamlined, modern platform that better serves both job seekers and employers.
SERVICES
- Multi-step application forms to simplify the process and boost completion rates
- Visual storytelling through branded illustrations and photography
- Client testimonials and success stories for trust and credibility
- Custom landing pages tailored to audience segments and use cases
- Clean navigation and UX architecture to reduce friction and guide users
- Responsive, fast-loading build developed for performance and scalability
TEAM
Reuben
Job Description
Hattie
Job Description
Gareth
Job Description
A Bold New Brand with a Human Touch
HireStaff had outgrown its old identity. The original brand was dated, lacked personality, and didn’t reflect the quality of service they were known for. It also didn’t stand out in a highly competitive recruitment market.
We created a brand that felt as strong, modern, and people-focused as the business itself. From redesigning their logo and refining the colour palette, to building out a confident, no-nonsense tone of voice — the result is a bold new identity that’s professional yet approachable, clear yet distinctive.
But we didn’t stop there. To make the brand feel even more relatable and human, we developed a custom illustration style using AI. By leveraging Midjourney, we quickly and cost-effectively generated a library of visuals tailored to their key industries — helping bring real-world roles to life in a warm, engaging way.
Together, the new visual identity and AI-driven illustrations elevate HireStaff’s presence and build instant trust with both clients and candidates.
We created a brand that felt as strong, modern, and people-focused as the business itself. From redesigning their logo and refining the colour palette, to building out a confident, no-nonsense tone of voice — the result is a bold new identity that’s professional yet approachable, clear yet distinctive.
But we didn’t stop there. To make the brand feel even more relatable and human, we developed a custom illustration style using AI. By leveraging Midjourney, we quickly and cost-effectively generated a library of visuals tailored to their key industries — helping bring real-world roles to life in a warm, engaging way.
Together, the new visual identity and AI-driven illustrations elevate HireStaff’s presence and build instant trust with both clients and candidates.
WHAT WE CREATED:
- A fresh new logo with bold type and high-contrast colours
- A simplified colour palette of black, orange, and white for strong visual recall
- Flexible logo variations for use across different platforms and touchpoints
- A clearer brand voice that’s confident, helpful, and straight to the point
- A full brand rollout across digital, print, and internal materials
- Custom AI-generated illustrations featuring real roles and relatable characters
- A consistent visual style that enhances trust and user engagement
- A more human digital experience that resonates with both clients and candidates
TEAM
Reuben
Job Description
Hattie
Job Description
Gareth
Job Description
A Website Built to Convert
With a bold new brand in place, we redesigned HireStaff’s website from the ground up — creating a cleaner, smarter, and more conversion-focused experience. From UX strategy to development, every page was designed to guide users clearly, build trust quickly, and drive action.
The result?
A fast, modern platform that speaks directly to both job seekers and employers — and gets results. View HireStaffs website
The result?
A fast, modern platform that speaks directly to both job seekers and employers — and gets results. View HireStaffs website
TEAM
Reuben
Job Description
Hattie
Job Description
Gareth
Job Description
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